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Marketing Data Analyst

Tikkurila

 

Marketing Data Analyst

Location: Stockholm

 

Are you a driven and curious analyst who likes to work in an international environment? PPG Tikkurila is a Nordic paint company, with famous brands such as Alcro and Beckers. We are now strengthening our Digital Services Team with a Marketing Data Analyst and our looking for a new colleague to join our dynamic team.

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Your main responsibilities will include:

  • Google Analytics web analytics development, setting up goals, dimensions, metrics for digital channels tracking
  • Implementation of tags within tag management platform
  • Integration of various data sources for reporting
  • Web and back-end analytics, visualization on dashboards, and reporting
  • Analyzing online behavior, conversions, customer journeys, funnels, multi-channel attribution
  • Measuring the effectiveness of marketing
  • Providing insights to different business stakeholders
  • Training marketing team ad business how to use analytics to drive our business forward

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To succeed in this role, you have:

  • A degree in digital marketing, statistics, computer science, or another relevant field
  • Minimum 3-5 years of working experience in digital marketing and digital marketing analytics
  • Expertise in marketing analytics, such as Google Analytics, Google Tag Manager, Hotjar, Hubspot, and similar solutions
  • Working experience from international environment
  • Capability for leading and working in agile digital development projects
  • We are looking for a person with strong analytical and data interpretation skills experienced in working with big data assets. You have the readiness to develop data visualization (Google Looker Studios the platform) for marketing analytics dashboards. You understand digital technologies and platforms and marketing digitalization
  • You need to have good written and spoken English and command of IT tools and programs in MS Office environment

 

We are looking for a person with a curious and creative mindset, positive can-do attitude and capability to inspire the teams around you. We value structured ways of working, good team working and communication skills, and interest to work across multiple cultures. Position requires some travelling, an estimate of 10 working days per year.

The position is based in Stockholm, Sweden. PPG Tikkurila has a hybrid working model that allows combining remote and office working in a way that best matches the job role requirements. You will report to Ulla Mattila, Director of Digital Services & B2B (location Vantaa, Finland).

We offer you a chance to work with a Nordic market leader in a challenging and international position with an opportunity for professional development, and an inspiring and motivating place to work with great colleagues.

 

About Tikkurila

PPG Tikkurila was born in 2021 when Tikkurila merged with PPG. The roots of our company date back to 1862 when Tikkurila was founded. What started out as a small oil press grew over time into a leading Nordic paint company. We develop premium products and services that provide our customers quality that will stand the test of time and weather. We have close to 2,400 employees and we operate in 10 countries. Through dedication and creativity, we serve our customers, collaborating closely to find the right path forward.

 

PPG serves customers with 50,000 employees and operations in 75 countries. Net sales in 2021 was $16.8 billion. PPG is listed on the New York Stock Exchange.

In this recruitment we have partnered with Insight Competence. If you have any questions about this role, please reach out to Recruiters Fredrik Paul, fredrik@insightcompetence.se or Ellen Ploman-Wolinder; ellen@insightcompetence.se

 

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